Sales Kit: Client Highlights

Talk The Vote:
Concept:
Talk the Vote will allow listeners to debate and discuss the issues of the upcoming Presidential Election in an open forum. WBZ will broadcast The Dan Rea Show live from four college campuses in the fall and provide an open meeting for students and listeners to converse about political issues. These events will be featured as a live video web cast on WBZ1030.com
Sponsorship Elements:
-Supported by on-air promotional mentions and media campaign
-Promotions table at the events
-Banner displayed at the events
-Hyperlinks displayed on WBZ1030.com
-Audio/Video Pre-Rolls on WBZ1030.com
-Streaming

Cape Cod Baseball League:
Concept:
This summer WBZ will continue its tradition of broadcasting the Cape Cod Baseball League’s game of the week. The Cape Cod Baseball League is the country’s premiere developmental league that has generated such stars as Nomar Garciapara and Jason Varitek. Fans from throughout New England can watch tomorrow’s brightest stars on WBZ1030.com’s weekly live broadcast of the game of the week.
Sponsorship Elements:
-Customized On-Air campaign and mentions in promotional spots
-Streaming
-Mentions in online promotional spots
-Web banner on WBZ1030.com during the game
-Web banner on CapeCodBaseball.org during the game
-Live online commercials during the broadcast
-One video commercial to air during the game online

WBZ Business Breakfast
Concept:
WBZ News Radio is committed to the business community by providing an on-going, invaluable, topical series two times a year. The WBZ Business Breakfast series attracts hundreds of listeners to hear from speakers about a wide array of topics.
Sponsorship Elements:
-On-air campaign
-Promotions table at the event
-Prominent banner at the event
-Logo placement in Sponsor loop presentation
-Logo on invitations sent out 1,000 business leaders
-Inclusion of company brochures in WBZ gift bags distributed at the event
-Logo and Hyperlink on WBZ1030.com